Deepest apologies. We were trying to have a conversation and discuss things, not just ignore reason and make a soundbyte
And, btw, bejeweled ? Really? Hahaha
As of 2008, 25 million copies of Bejeweled were sold.
As of 2010 (~2 years later), Bejeweled sold 50 million copies and likely cost next to nothing to make (it is a flash game, for all intents and purposes). And that was when phones and mobile gaming were just starting to explode, so who knows what the current sales figures are.
Also, that only includes paid purchases. The ad revenue from the free versions is probably through the roof.
If Riccitiello were smart, he would probably have shifted EA to nothing but sports games, casual games, and mobile games. Those all have the lowest development costs and the highest returns. But, for whatever reason, he focused on also having a combination of AAA games and “innovative” titles. Hell, the biggest complaint people have with Dead Space 3 was that it tried something new and wasn’t just a carbon copy of Dead Space 1 (the micro-transactions stuff only really came into play in the media).
THis all boils back down to what I said 30 or 40 pages back: Not everything is made for and marketed to you or you or even me