You are precisely correct. I have no difficulty believing that there could be an audience. I have some difficulty picturing who that audience could be.
Re: the 1%, for sure, but a lot of my friends have very small numbers of games, like, say, 10-30 games they’ve acquired over years and years on Steam (and Steam “levels” of 1-4), and I couldn’t see them signing up for this simply because their main issue isn’t “Not enough games!”, it’s “Not enough time to play even the games I have!”.
That’s what’s puzzling me here. We’re only talking PC gamers (though I would, like you, be interested in who bought it on console), and it seems like, when I was younger and time-rich, I wouldn’t have sub’d because the games here weren’t new (I think the newest AAA is Hardline, right? That’s kind of new at least). So we’re talking about a PC gamer (not a console gamer) who has an entirely different angle to this - who has enough time to game, isn’t very picky about what he/she plays (i.e. no need for the “latest and greatest”), and who feels they don’t have enough games. I suppose there’s also the hardcore EA fan who buys EA stuff constantly at absolute full-price (??? does this person exist?) and really wants to play games shortly before release, for whom the 10% off will probably almost pay for this service (though you’d need to buy one £39.99 game per month for or equivalent for that to work out).
So I’m vexed. I’m not in denial, but rather in confusion.
Well, for clarity, that’s not what I’m saying. I want to know who they are, because whilst I can sort of see it for console, it’s hard to imagine for PC - but maybe there’s an entire generation out there or something who use PC differently?